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News Corp Australia today unveiled powerful new data capabilities to make its audience intelligence platform, Intent Connect, faster, highly intuitive and more impactful, resulting in better quality outcomes for clients. Client Partnerships Managing Director, Lou Barrett, said these enhanced tools take the guesswork out of planning, booking and measuring a campaign, ensuring brands get the…

News Corp Australia is supercharging its audience intelligence platform, Intent Content, with new AI technologies to provide clients with advanced data collaboration capabilities through planning, booking and measurement. This single platform solution is designed to meet the fast-changing needs of the market and is in direct response to evolving consumer expectations. The enhanced Intent Connect…